Too many brokers

SITUATION
National Tea company had 10 plus brokers representing them nationally

 PROBLEM
Lack of consistent execution from broker partners

 SOLUTION
Broker Consolidation. We interviewed four national brokers and through a very thorough process chose one

 BENEFITS
From a management standpoint we received a single point of contact who was able to coordinate consistent execution across the entire country. Easier to manage from the brands standpoint. We were able to negotiate lower brokerage through one entity than we were paying as a sum to several with improved execution

For more information, contact Fred Coutts at 206-423-6646 or [email protected].